Strategy and design are integral to success.

We leverage a human-centered design process to uncover deep insights about your users, organization and desired technology. Then, we use that information to build products that meet and exceed your users' expectations. We're experts in:

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User Experience (UX)

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Evaluative research

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Information architecture

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User Interface (UI)

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Product management

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Usability & accessibility

Offerings that enable innovation

By breaking down complex challenges, we explore and create the right solutions for your unique needs. You'll get an informed go-to-market strategy, superior product design and development expertise.


Design systems

Creating a common visual language strengthens brand alignment and promotes a consistent user experience across all of your digital products. Design systems increase user adoption with intuitive experiences for your customers and clear standards for your product team.

These guidelines allow all employees — from designers and developers to marketing and sales — to advance your business and rapidly create the features and functionality your customers need.

UX designers brainstorm ideas with wireframes and sticky notes


Spark sessions

Accelerated, hands-on workshops help you identify key areas of innovation for your business. We involve critical stakeholders across the organization and dig deep through creative and analytical engagements.

We’ll uncover overlooked opportunities and facilitate fresh ideation to move your business forward.

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Expert assessments

By evaluating your product’s overall usability, design and accessibility, we can pinpoint specific issues degrading your product and the necessary steps for remediation. Thorough analysis will give you a new perspective on the user experience.

Improving customer interactions can strengthen brand identity, increase repeat purchases and save business resources. Whether your mobile app is getting bad reviews or visitors aren’t converting, assessments play a critical role in addressing the issues.

Two designers collaborating in office with sticky notes on whiteboard


Analytics quick start

Monitoring customer interactions, usage patterns and conversion funnels enables you to understand who your users are and what they’re trying to accomplish. With new insights and detailed analytics, you’ll gain a holistic benchmark and a method to track updates and changes over time.

We provide an initial analytics strategy and the necessary tools and reports to record and understand visitor behavior, content consumption and performance.

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Trainings and workshops

From basic product design and development to advanced user research or innovation techniques, individualized workshops empower and educate. Drawing from a variety of expertise and industries, our sessions are tailored to your unique needs and desired outcomes.

Our team of UX and product management experts have decades of experience. We’ve distilled their skills and processes into a proven methodology for implementing a successful digital strategy in any organization.

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Digital strategy in action

Fast customer response

A global insurance company partnered with Insight to improve worker field enablement and engage users better.

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Simplified search

A church with 4M+ members and 10,000 congregations overhauled its website to create a consistent user experience.

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Effective employee portal

To ensure success in its intranet, a large corporation listened to its people to develop a seamless, unified work tool.

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Get validation to launch with confidence.

Ease of use is increasingly important, and market saturation is intensifying competition. Superior design can differentiate your offerings to an audience with shrinking attention spans and rising expectations.

Design strategy consulting bridges the gap between expectation and reality to produce an end product that’s right on target. Validating assumptions based on real user feedback reduces the risk of developing the wrong product — saving you time, money and reputation.

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A diverse set of capabilities

We have end-to-end skills — from ideation to development. With Insight, you get a partner with global reach, industry expertise and deep knowledge.

Credentialed and certified

Our team is Scrum-certified and experienced with the Agile framework.

Technology-agnostic

We meet your needs with the technology that makes the most sense.

Custom solutions

No two companies are the same, so our solutions are tailored to you.

Listen to your customers.

To create a company driven by insights, you need to understand your business and audience. We use a host of data, user testing and research tools to help with this.

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Take your business to the cutting edge.

In the digital age, if you don’t innovate, you fall behind. A sound digital strategy will keep your business sharp.